Successful growth is a decision. Decide what your vision is, decide to create it, decide when to put on that first assistant and then decide to let go and let it grow.
Agents looking to grow their business should keep the adage ‘many hands make light work’ top of mind. As the number of properties you list and sell increases it’s vital that you build a team around you to cope with the increasing workload.
There’s only so much one agent can take on themselves and that’s why hiring an assistant is a key component in progressing your business. Knowing when to employ an assistant can be tricky as you have to balance having enough income with having the firepower to boost your finances in the future.
Once you have recorded three consecutive months of earning $30,000 then the time has come to hire an assistant.
Ideally you want to have a reasonable amount of savings so you don’t have to worry whether the position will succeed. Once you earn $60,000 for three consecutive months you are ready to hire your second assistant and when you hit $100,000 per month you can employ your next team member.
Usually the first assistant an agent hires will focus on administration tasks such as taking care of phone and internet enquiries, managing the database, undertaking office tasks and agent marketing.
Often the second and third assistants an agent hires will have more of a sales focus, helping the lead agent with campaign management, buyer work and overflow prospecting.
The biggest plus of having an assistant is having more time to focus on what really matters – prospecting, listing and selling.
An assistant frees the agent of administration tasks and allows them to narrow their focus, as well as equipping them with the capacity to conduct more open homes, grow the number of listings, branch out into new markets and to take a break to avoid burnout.
Successful growth is a decision. Decide what your vision is, decide to create it, decide when to put on that first assistant and then decide to let go and let it grow.